Patient journey map for spinal muscular atrophy patients

1. BUSINESS OBJECTIVES

Our client wanted to bridge the time gap between diagnosis of spinal muscular atrophy (SMA) and treatment initiation. Their second goal was to identify what could be done (either internally or with pharma support) to make the process of diagnosis and treatment more straightforward for the families impacted by SMA.

2. BAZIS AMERICAS SOLUTION

Our research team conducted in-depth telephone interviews with neurologists to learn more about SMA treatment and genetic testing to create a robust visual patient map. We have also carefully documented provider reports of the symptoms that typically trigger further tests and lead to a diagnosis of SMA.

3. CLIENT IMPACT

Our research provided crucial insights into SMA patient care, including the sequence of events and roles and responsibilities regarding the diagnosis, testing, and treatment, as well as operational differences among medical facilities across countries. Our patient journey map identified diagnostic gaps in different regions, enabling targeted interventions for our client.