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Spreadsheet Analysis with AI, 4 Things You Must Not Omit

Spreadsheet Analysis with AI: 4 Things You Must Not Omit

  |   Blog

The rise of AI is transforming how we work with data, and spreadsheets are no exception. As market researchers and analysts, we can leverage this power to extract deeper insights, improve efficiency, and reduce work time. However, we need to ensure accurate and relevant results,...

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Recap of 2025 Intellus Worldwide Summit

Recap of 2025 Intellus Worldwide Summit

  |   Blog

The 2025 Intellus Worldwide Summit was one to remember! Tatiana Barakshina of our Bazis Americas team shared just a taste of some of the ‘Robust Insights’ from sessions she attended and a summary of the Clear Health Communications Tool Shed training she helped lead. Gaurav Kapoor...

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Personal Network Analytics Enhances Culturally-Nuanced Market Research

Personal Network Analytics Enhances Culturally-Nuanced Market Research

  |   Blog

Bazis Americas uses Personal Network Analytics to study how bicultural networks influence care-seeking behavior, focusing on mental health care for depression. This article was originally published on Greenbook.org by Glenna Crooks and Heaven Russell. If culture influences what we eat and how we think, perhaps it affects other things,...

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Market Research for Drug Approval and Access 2024

Cracking the Puzzle: Research for Drug Approval and Access

  |   Blog

Can you visualize the main steps that a drug follows from clinical trials to market approval and a successful launch? Don’t forget the twists, turns, and roadblocks—it’s a long road. And if it includes international destinations, bumps and stops are unavoidable. At Bazis Americas, we support...

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Key Takeaways from 2024 Intellus Fall Institute

Key Takeaways from 2024 Intellus Fall Institute

  |   Blog

The Bazis Americas team was excited to be a part of the 2024 Intellus Fall Institute and participate in the conference for healthcare marketing research. The conference tagline, “Where Great Minds Meet!” was fitting as brilliant minds from across the industry came together to share...

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